China-based Huohua (means Spark) uses semantic analysis to find your social circle instantly.

Founded by Carl Wu, Huohua is trying to solve a problem of โ€œwhere and with whom to have funโ€ by introducing a smart feature dubbed Instant Circle. Basically, it works like this: open the app to tap a keyword like โ€basketballโ€, โ€œhot potโ€ or โ€œmountain climbingโ€ to locate people with same interests around you, then live chat with them.

Thanks to the semantic search, the updates published on Huohua such as โ€œget something to drinkโ€ and โ€œdrink beerโ€ can be considered as the same interest and users can be thus connected. So based on where you are and what are you interested in, Huohua will be generating a location-and-interests-based instant circles just for you.

There are tens of location-based mobile social networks in the market, Huohuaโ€™s Instant Circle and Semantic Analysis features will definitely help it stand out in the market, if they function well as promised.

Huohua will be available on both iOS and Android.

[Note, this post is co-published on TechCrunch. The video is recorded by TechCrunch TV.]

Dr. Gang Lu - Founder of TechNode. He's a Blogger, a Geek, a PhD and a Speaker, with passion in Tech, Internet and R'N'R.

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