Chinese online Q&A platform Zhihu completed a $434 million F-round of financing on Monday, led by short video platform Kuaishou.

Why it matters: The funding could help Zhihu to revive plans to go public. It previously failed due to profitability issues among other undisclosed reasons.

  • The Beijing-based firmโ€™s funding is the largest round seen in Chinaโ€™s online content and entertainment segment over the last two years.

โ€œZhihu, Kuaishou, and Baidu are very different products for very different user scenarios, but they are all in a larger segment, and their users have similarities. All three platforms face โ€˜information isolated islandโ€™ problems and the rising cost of accessing high-quality content.โ€

โ€”Zhihu CEO Zhou Yuan responding to a Zhihu question about the financing (our translation)

Details: Search giant Baidu also took part in the funding round, along with several previous investors, including Tencent and Capital Today.

  • Previous investor Bytedance did not participate in the round. Yicai reported that founder Zhang Yiming was unwilling to boost the amount of funding.
  • Zhihu CEO Zhou Yuan and Kuaishou founder Su Hu agreed on the short video platformโ€™s investment during a lunchtime meeting two months ago.
  • The platform, often regarded as Chinaโ€™s version of Quora, will leverage the expertise of Baidu and Kuaishou to upgrade the format of content, as well as how it is discovered and distributed, according to Zhou.
  • In an internal letter, he said that the circumstances and stage of financing dictated that the platform could not tolerate any slackness. โ€œIf we are fast, we will live, and if we are slow, we will die,โ€ he wrote.

Context: Zhihu completed its E-round last August, raising approximately $270 million at a valuation of $2.5 billion.

  • Founded in 2011, Zhihu only started to monetize in 2017.
  • Zhihu could try to list again in 2019, 36Kr cited an investor close to the platform as saying.
  • Zhihu responded to reports that it laid off hundreds of employees in 2018, stating that the numbers were vastly exaggerated and cuts were within a reasonable range.

Tony Xu is Shanghai-based tech reporter. Connect with him via e-mail: tony.xu@ovau.ip-ddns.com

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