As Chinaโ€™s tech scene continues to evolve at a rapid pace, Chinese universities struggle to prepare their students for the world outside of the classroom.

โ€œWe need to reduce the gap between the theories and concepts taught in class and the expectations and realities of the corporate world,โ€ says Jianwei Jiang, the Vice Director of โ€œthe Office of MOOCโ€ at Shanghai Jiao Tong University. โ€œThatโ€™s why we have to take the knowledge and tools from the corporate world to prepare students for the future.โ€

Specifically, Shanghai Jiao Tong University wants MOOCs (Massive Open Online Courses) that are designed by tech companies. On Thursday, IBM and Shanghai Jiao Tong University announced that the universityโ€™s online platform for free MOOCs,  CNMOOC (ๅฅฝๅคงๅญฆๅœจ็บฟ), now features courses from IBMโ€™s โ€˜Big Data Universityโ€˜. IBM is CNMOOCโ€™s first corporate partner and has contributed 22 courses on big data analytics topics, such as Hadoop, Spark, and data analysis with โ€˜Rโ€™, an open source programming language.

โ€œIn the past, all we did was computer science. Now, we need to learn about software development, because the way of working is totally different,โ€ says Mr. Jiang. โ€œYou have to make sure that [your code] is usable, that your users wonโ€™t break your application.โ€

IBMโ€™s courses follow Big Data Universityโ€™s โ€˜5-5-5โ€™ template: five lessons with five five-minute long videos each. In addition to course content, IBM has also launched a Chinese version of their โ€˜Data Scientist Workbenchโ€˜ platform, where students can use open source tools, like Python and R, without downloading any software. So far, not all of IBMโ€™s Big Data University courses have been localized and translated into Mandarin.

IBM Big Data Universityโ€™s โ€œAccessing Hadoop Data Using Hiveโ€ course on CNMOOC.

Completing an IBM course results in a digital certificate, which CNMOOC hopes will give students a leg up during the job application process. At the very least, like other courses on CNMOOC,  IBMโ€™s classes will count as school credit at the 66 universities currently partnered with the platform. These incentives are meant to keep students engaged, as MOOCs are notorious for high rates of attrition. In particular, big data analytics can require more patience on the studentโ€™s part than other tech topics, like app development. Leon Katsnelson, the Director and CTO of IBM Analytics Emerging Technologies, calls it โ€œ80% janitorial services โ€“ cleaning the data โ€“ [and] 20% analysis.โ€

In fact, most of Big Data Universityโ€™s students arenโ€™t university students, says Mr. Katsnelson. Theyโ€™re IT professionals that want to pivot their career towards big data, such as former database administrators (DBAs) or IT professionals in the service industry. According to Mr. Katsnelson, Big Data Universityโ€™s course completion rate is 40%, a high percentage that speaks to the professionalism of IBMโ€™s students, not their discipline.

โ€œWhen a student comes to take a course, the enthusiasm lasts for about fifteen minutes because then it becomes hard,โ€ says Mr. Katsnelson. โ€œIf your boss says, โ€˜Hey, this is a great ideaโ€™, itโ€™s a little harder for your interest to wane.โ€

Thatโ€™s why tying CNMOOC to local curricula is essential, explains Mr. Jiang. โ€œMOOCs are helpful, but they canโ€™t replace the traditional classroom,โ€ he says. Instead, local universities will use CNMOOC to revamp and supplement existing courses by integrating offline and online materials. That way, students not only benefit from face-to-face instruction and guidance, but theyโ€™ll also be held accountable for online coursework.

Though U.S-based MOOCs, such as Coursera, edX, and Udacity, have taken off, their Chinese counterparts have been less successful. In the past few years, domestic companies have received their fair share of limelight, like Uniquedu, which raised 300 million RMB (about $46.3 million USD) in 2015. However, a large number of Chinese students still opt for foreign MOOCs, some of which are actively targeting the Chinese market. In 2015, Coursera added Alipay as a payment option to its website, and on Sunday, Udacity announced the launch of โ€œYoudaxueโ€ (ไผ˜่พพๅญฆ), its Chinese equivalent.

Still, Chinese MOOCs have a unique advantage over foreign companies when it comes to integrating online courses with local schools and their curricula.

โ€œTeachers canโ€™t force students to take classes on foreign MOOCs,โ€ explains Mr. Jiang. โ€œThere can be educational content on there that conflicts with our [political] system.โ€

Launched in 2014, CNMOOC is Shanghai Jiao Tong Universityโ€™s initiative to open educational resources from Chinaโ€™s top universities to students all over the country. Other Chinese universities have created their own MOOC platforms as well, such as Tsinghua Universityโ€™s Xuetangx (ๅญฆๅ ‚ๅœจ็บฟ), which is powered by U.S-based edXโ€™s open source platform.

Chinaโ€™s Ministry of Education has treated the countryโ€™s MOOC movement with both support and caution, as MOOCs are another form of content that require supervision and monitoring. In 2015, the Ministry of Education announced that it would set up an inspection system to prevent โ€œharmful informationโ€ from being disseminated by domestic MOOCs.

Update (4/22/16 15:41): This post was updated to clarify Leon Katsnelsonโ€™s position at IBM. 

Eva Xiao is a tech reporter based in Shanghai. Contact her at eva.xiao@ovau.ip-ddns.com or evawxiao (wechat & twitter).

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