Currently the Tencent QQ penguin crushes the instant messaging market in China with over 800 million active users. But now Qihoo 360, better known for its free anti-virus software, is entering the IM arena with a mobile messenger.

It is reported that the mobile messaging solution will work on social contacts and communication tools to support free text messaging, photos and voice messages.

Late last year, a public war broke out between Tencent and 360 where Tencent event stopped service to QQ users whose computers were installed with Qihoo 360โ€™s software.

Jason is an Australian born Chinese living in Beijing, specializing in entrepreneurship, start-ups and the investment eco-system in China, especially in the tech and social area.

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